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China's Youku Inks Licensing Deals With Sony, NBCUniversal

6 hours ago

Youku, the flagship streaming video service of Chinese internet giant Alibaba Group, revealed a pair of major licensing partnerships Thursday with NBCUniversal and Sony Pictures Television.

The pacts will give the Chinese company's users access to hundreds of film titles from the two U.S. studios. Financial terms weren't disclosed.

"By cooperating with NBCUniversal and Sony Pictures Television to show famous Hollywood films on our platform, we can bring richer global content into Alibaba’s entertainment ecosystem," said Yang Weidong, president of Youku. "I am confident that expanding our relationships with more international studios will further enhance our platform’s penetration into the home »

- Patrick Brzeski

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